A fairer model.
The steady growth of online sales poses a threat to local bike shops as they struggle to meet customer demand for diverse products and brands.
The current model, based on heavy online advertisement investment enlarges the profits of impersonal megastores and online ad platforms like Google or Facebook.
The·locals propose a new model where cyclists are invited to explore new brands by their trusted bike shop.
How it works.
Customers register at The Locals store by scanning the QR code placed at their local bike shop.
Customers choose which bike shop they will support during registration.
With every purchase at The Locals, customers generate commissions for their designated local bike shop.
Bike shops make incremental revenues from their loyal customers online spending.
We complement your inventory.
We sell our own inventory. Keep operating your business as usual.
We sell cycling and lifestyle brands that are rarely found in independent bike shops.
We do not sell bikes.
"The Locals helps us get a cut from those sales that are currently happening out of our shop"
Alex Moore, Shop Manager
Growing recurring income
We share up to 50% of our gross margin with bike shops.
We increase customers' value with urban and outdoors fashion sales.
Register visitants and see how your monthly revenues grow.